"Illustration of Anna Babb, drawn in a simple cartoon style"
"Illustration of Anna Babb, drawn in a simple cartoon style"

Hello there, I'm Anna! 👋

I craft accessible experiences using empathy to connect systems with people.

Quick Orientation

Start with any project, but if you're looking for:

  • Systemic UX for enterprise tools → start with IBM

  • Speculative, emotion-aware design → meet Reemo

  • Accessible learning systems → explore Relias

  • Systems thinking for inclusive UX → survey Thesis

Each case shows a different side of how I think, make, and build for real people.

⌚ IBM

⌚ IBM

⌚ IBM

Systemic UX

Systemic UX

Systemic UX

💻 Relias

💻 Relias

💻 Relias

Learning Systems

Learning Systems

Learning Systems

👁‍🗨 Thesis

👁‍🗨 Thesis

👁‍🗨 Thesis

Systems Thinking

Systems Thinking

Systems Thinking

🪱 Reemo

🪱 Reemo

🪱 Reemo

Emotion-Aware CUI

Emotion-Aware CUI

Emotion-Aware CUI

My Work

My Work

My Work

Projects and Case Studies

eLearning

eLearning

Accessibility

Accessibility

Instructional

Instructional

Relias: LX For Care

Relias: LX For Care

Developed inclusive eLearning experiences for healthcare professionals, integrating accessibility standards to improve adult learner outcomes.

👩‍⚕️ See Learning in Action

Systems Thinking

Accessibility

UX Strategy

Thesis: Inclusive UX

Explored systems thinking in UX design, creating frameworks that address accessibility, complexity mapping, and structured user flows.

🧭 Explore My Process

Systems Thinking

Accessibility

UX Strategy

Thesis: Inclusive UX

Explored systems thinking in UX design, creating frameworks that address accessibility, complexity mapping, and structured user flows.

🧭 Explore My Process

Healthcare UX

User Research

AI Design

IBM: AI in Healthcare

Led UX research and design for AI-driven healthcare tools, focusing on user trust, data visualization, and ethical system interactions.

🧠 See Research Insights

Healthcare UX

User Research

AI Design

IBM: AI in Healthcare

Led UX research and design for AI-driven healthcare tools, focusing on user trust, data visualization, and ethical system interactions.

🧠 See Research Insights

Healthcare UX

User Research

AI Design

IBM: AI in Healthcare

Led UX research and design for AI-driven healthcare tools, focusing on user trust, data visualization, and ethical system interactions.

🧠 See Research Insights

Design Systems

Design Systems

Brand Identity

Brand Identity

Gaming

Gaming

Toggle: Brand Style

Created company concept and designed a comprehensive visual identity, enhancing brand consistency and UI component clarity across the design system.

🎨 Review Style Guide

Design Systems

Brand Identity

Gaming

Toggle: Brand Style

Created company concept and designed a comprehensive visual identity, enhancing brand consistency and UI component clarity across the design system.

🎨 Review Style Guide

Conversational UI

Case Study

Modular UX

Reemo: Expressive CUI

Crafted a modular, expressive conversational interface for a smart home assistant, emphasizing accessibility and user engagement.

🎛 Explore Interface Logic

Conversational UI

Case Study

Modular UX

Reemo: Expressive CUI

Crafted a modular, expressive conversational interface for a smart home assistant, emphasizing accessibility and user engagement.

🎛 Explore Interface Logic

Conversational UI

Case Study

Modular UX

Reemo: Expressive CUI

Crafted a modular, expressive conversational interface for a smart home assistant, emphasizing accessibility and user engagement.

🎛 Explore Interface Logic

Augmented Reality

Speculative Design

UX

Bankshi: AR Fintech

Designed an augmented reality banking prototype, introducing innovative interactions to enhance financial transparency and user engagement.

🧾 Preview the AR Flow

Augmented Reality

Speculative Design

UX

Bankshi: AR Fintech

Designed an augmented reality banking prototype, introducing innovative interactions to enhance financial transparency and user engagement.

🧾 Preview the AR Flow

Augmented Reality

Speculative Design

UX

Bankshi: AR Fintech

Designed an augmented reality banking prototype, introducing innovative interactions to enhance financial transparency and user engagement.

🧾 Preview the AR Flow

Let’s Chat 💬

I'd love to hear from you — whether it's about design, collaboration, or just to say hi.

I'd love to hear from you — whether it's about design, collaboration, or just to say hi.

I'd love to hear from you — whether it's about design, collaboration, or just to say hi.